Jyotendra Mahida, second year student at IMNU, has made it to the Grand Finale of Nissan Student Brand Manager (NSBM) Contest 2012 being organized byBloomberg UTV, Nissan India and Frost and Sullivan. He is now in a league of 50 selected individuals from across Indiafor the final round. The final is scheduled to be held through July 8-9, 2012 in Mumbai where the 30 winners will be announced as NSBM’s. The NSBM’s will have an opportunity to work with Nissan for a period of 5-6 months on a stipend. Needless to mention the recognition and prizes that will follow suit.
Nissan Student Brand Manager is a platform designed for testing the strategic marketing acumen of B-School students. The contest touched upon institutes across India totalling at 450 b-schools. Jyotendra has already been through the “Call for Entry” round and the “Zonal” round (Mumbai Zonal Round).
(Content Courtesy: Anuj Goenka)